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AI SEO tool

Meta Description Generator

Generate 5 compelling meta descriptions for any page. Each variation is optimised for click-through rate with character count validation and keyword inclusion.

How to use this tool

  1. 1

    Describe your page topic, be specific about what the page covers so the AI can write relevant descriptions.

  2. 2

    Optionally add a target keyword, the AI will naturally include it in each variation.

  3. 3

    Select your preferred tone, Professional, Conversational, Urgent, or Question-based.

  4. 4

    Click 'Generate meta descriptions', the AI creates 5 unique variations with different approaches.

  5. 5

    Review each variation: check the character count (green is 140 to 158 characters, red is over 160) and whether the keyword is included.

  6. 6

    Click 'Copy' on your preferred description and paste it into your page's meta tag.

Frequently asked questions

What is a meta description?

A meta description is an HTML attribute that provides a brief summary of a web page's content. It appears as the snippet beneath the page title in search engine results. While meta descriptions don't directly affect rankings, they significantly impact click-through rates, a compelling description can mean the difference between a user clicking your result or a competitor's.

How long should a meta description be?

The ideal meta description length is about 150 to 155 characters, and anything from 140 to 158 works well. Google typically truncates descriptions longer than about 155 to 160 characters with an ellipsis. Descriptions shorter than 70 characters may not be informative enough to earn clicks. Aim for 150 to 155 characters to make full use of the space while ensuring your full message displays in search results.

Should meta descriptions include keywords?

Yes, include your primary keyword in the meta description. When a user's search query matches words in the meta description, Google bolds those words in the search results, making your listing more eye-catching. However, the keyword should appear naturally, don't stuff keywords. Focus on writing a compelling description that happens to include the keyword.

Meta done. Build the page that ranks

Canvas Builder builds a complete, SEO-ready page with proper headings, meta, and structured content.