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Marketing and analytics

Canvas Builder + MailerLite

MailerLite is a clean, affordable email marketing platform. Canvas Builder generates the landing pages and sign-up pages that feed MailerLite's subscriber lists. Together, they create a cost-effective marketing stack: Canvas Builder for the pages, MailerLite for the emails.

Use cases

  • Landing pages with MailerLite signup forms
  • Lead magnet download pages connected to MailerLite
  • Newsletter signup pages for audience growth
  • Event registration pages synced to MailerLite groups
  • Product launch pages with email capture

How it works

  1. Generate your landing page

    Use Canvas Builder to create a landing page designed for email capture: a compelling headline, benefit points, social proof, and a signup form. Specify your brand colours and the page purpose (lead magnet, newsletter, product launch).

  2. Connect MailerLite signup forms

    In MailerLite, create a subscriber group for this campaign. Use MailerLite's embedded form HTML: copy the form code from MailerLite's form builder and paste it into your Canvas Builder page, replacing the default form.

  3. Set up a double opt-in workflow

    In MailerLite, configure a double opt-in confirmation email for new subscribers. Set up an automation: when someone subscribes via your Canvas Builder landing page, they receive a welcome email and are added to your subscriber group.

  4. Deploy and promote

    Host your Canvas Builder landing page on Netlify, Vercel, or GitHub Pages. Share the URL in social media, ads, and email campaigns. Track signups in MailerLite's subscriber dashboard.

Benefits

  • Affordable email marketing with a generous free tier
  • Canvas Builder landing pages convert better than MailerLite's built-in pages
  • Double opt-in ensures list quality
  • Automation workflows for welcome sequences
  • No landing page builder subscription needed

Frequently asked questions

Should I use MailerLite's built-in landing pages or Canvas Builder?

Canvas Builder gives you more design flexibility and faster load times. MailerLite's built-in landing pages are fine for simple sign-up pages, but Canvas Builder lets you create fully custom designs without template constraints or monthly cost.

Can I track MailerLite conversions on my Canvas Builder page?

Yes, add Google Analytics or Plausible tracking to your Canvas Builder page. Set up a conversion event on form submissions. In MailerLite, configure webhook notifications to track when subscribers are confirmed.

Start with Canvas Builder

Generate production-ready Bootstrap 5 HTML for your MailerLite project in about 3 minutes.